In an era of polished ads and AI-generated content, consumers crave one thing above all: authentic connection . In this week’s Marketing With Purpose Kit from The Bliss Business Podcast , we’re joined by Darren Keeler, VP of ...
In a business world obsessed with quarterly results, too many leaders still treat purpose as optional instead of essential. Gallup’s State of the Global Workplace report shows that only about one in four employees strongly ag...
Ninety percent of top performers share one thing in common: emotional intelligence. Yet many organizations still focus on technical skills over the human skills that drive trust, retention, and growth. In this episode of The ...
According to Gartner, companies with strong marketing–sales alignment can see up to a 208% increase in marketing revenue contribution. Yet many organizations still treat marketing as a cost center instead of a strategic growt...
In a world obsessed with productivity, many leaders overlook the one factor that drives it all: connection. A recent Deloitte study found that 74% of employees want more flexibility and meaning in how they work. Yet too many ...
According to Harvard Business Review, purpose-driven companies outperform competitors by 42 percent in profitability and retention. Yet too often, leaders treat profit as the goal instead of the result of meaningful, people-c...
A Deloitte study found that organizations with strong cross-functional collaboration are 60% more likely to exceed performance expectations. Yet many marketing teams still operate in silos, leading to missed opportunities, du...
Only 33 percent of employees strongly agree they feel connected to their company’s mission (Gallup, 2024). That lack of connection impacts everything from engagement to innovation. In this episode of The Bliss Business Podcas...
Only 31 percent of employees strongly agree that their company cares about their well-being (Gallup, 2024). That’s not just a people problem, it’s a business problem. In this episode of The Bliss Business Podcast , we sit dow...
According to McKinsey, 70% of consumers say their sense of connection to a brand influences their purchasing decisions. Yet many companies still overlook the importance of empathy and purpose in shaping authentic marketing st...
Only 32% of employees believe their company truly lives its stated values (Deloitte, 2024). That gap between words and actions is where trust is lost — and where conscious capitalism steps in. In this episode of The Bliss Bus...
A recent Deloitte study revealed that purpose-driven brands are 50% more likely to inspire customer loyalty and long-term growth. Yet many organizations still view marketing as a transaction rather than a tool for connection,...
Research from Harvard Business Review shows that 90% of top performers possess high emotional intelligence. Yet many organizations still prioritize technical skills over emotional skills when developing leaders. In this episo...
According to Harvard Business Review, purpose-driven brands outperform the market by 42%—yet many organizations still struggle to infuse genuine empathy and meaning into their marketing. The key lies in understanding that pur...
Seventy-three percent of employees say they want to work for companies that balance profit with purpose, yet fewer than one in four believe their employer truly does (Deloitte Human Values Index, 2025). The truth is, business...
79% of consumers say they want brands to create real connections, not just transactions (Edelman Trust Barometer, 2024). Community isn’t just a buzzword. It’s a growth strategy. In this episode of The Bliss Business Podcast ,...
A Deloitte study found that customer-centric companies are 60% more profitable than those that are not. Yet in a world overflowing with analytics and automation, many businesses struggle to create authentic customer connectio...
74% of companies say they are rethinking their work models to remain competitive (Deloitte, 2024). The challenge is no longer whether work will change — it is how leaders will design models that sustain both people and perfor...
Only 31% of U.S. employees say they feel engaged at work (Gallup). That disengagement, combined with turnover and poor hiring decisions, costs companies nearly $1.9 trillion each year. Most CEOs treat these issues as people p...
Research from Gartner shows that organizations where marketing is tightly aligned with business strategy are 3.5 times more likely to outperform peers in revenue growth. Yet many marketing teams still find themselves disconne...
Only 37% of professionals say they feel their contributions are fully recognized at work (Gallup). Visibility is more than reputation, it is a career asset. Without it, even the most capable leaders risk being overlooked. Wit...
Stories are 22 times more memorable than facts alone (Stanford Graduate School of Business). Yet in today’s data-driven world, many leaders overlook storytelling as a critical business skill. Without story, even the best idea...
According to PwC, 73% of customers say experience is a key factor in their purchasing decisions, yet only 49% of U.S. consumers say companies provide a good customer experience. This gap highlights the challenge many organiza...
Generative AI could add up to $4.4 trillion annually to the global economy (McKinsey). But while the potential is massive, the bigger question is: how will AI reshape the future of work, leadership, and culture? In this episo...