ποΈ New Episode Alert: The Bliss Business Podcast π
Dive deep into the heart of customer-centric strategies with our latest episode, "The Customer Journey: Why Empathy Is Key to Success." Join Stephen Sakach, Tullio Siragusa, and Ash Maher as we unravel the complexity of customer journeys, from the simplicity of immediate needs to the elaborate 800-touchpoint odysseys. We discuss the essence of empathy in understanding and engaging with customer personas, and how a deeper connection can transform prospects into loyal brand ambassadors.
We're taking a fresh approach to traditional marketing concepts, blending them with Design Thinking to create experiences that resonate on a deeply emotional level. Learn how brands like Apple have built communities not just around products, but around shared values and experiences.
Tune in to discover how your business can elevate its customer journey by embedding empathy at every touchpoint. Whether you're a seasoned marketer or new to the field, this episode promises insights that might just change the way you view customer engagement.
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